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Graphic Tees vs. Plain Tees

Graphic Tees vs. Plain Tees: Which One Lasts Longer in Your Wardrobe?

Most people answer this question with their shopping habits without ever thinking about it explicitly. Some drawers are full of graphic tees. Others are almost entirely plain. And most people have a vague sense of which shirts they actually reach for – and which ones sit untouched for months at a time. So let’s actually … Read more

Linen, Bamboo and Modal T-Shirt

Linen, Bamboo, and Modal: T-Shirt Fabrics Worth Knowing About

Most conversations about t-shirt fabric start and end at cotton. Occasionally polyester gets a mention. But there’s a whole range of materials showing up in t-shirts that are worth knowing about – particularly if you run warm, have sensitive skin, or are trying to be more deliberate about what you buy. These three – linen, … Read more

How to Fold and Store T-Shirts

How to Fold and Store T-Shirts So They Last Longer

Most people don’t think about storage until a drawer is so stuffed it won’t close. But how you fold and store your t-shirts has a real impact on how long they stay looking good – and how quickly they develop creases, collar distortions, and fabric pulls that signal a shirt is on its way out. … Read more

Plastic versus natural fitness attire

Fitness clothes are turning into plastic shrink-wrap

Modern fitness clothing is dominated by synthetic materials: polyester, nylon, and elastane. These are all plastics derived from fossil fuels. Over the last two decades, gym wear has not only become more synthetic, but also increasingly tight, designed to sit directly on the skin for long periods under heat, sweat, and friction. Why We Train … Read more

temu website on a smartphone, shopping t-shirts

Is Temu Apparel Toxic? Here’s Why You Should Think Twice

When it comes to Temu apparel – especially children’s clothing – there’s a lot of buzz, and unfortunately, much of it isn’t good. Health and safety concerns have been raised about these products, and the evidence behind these worries is, frankly, alarming. Investigations led by South Korean authorities found that some Temu clothing items contained … Read more

t-shirts black friday Campaign Strategies

11 Winning Black Friday T-Shirt Campaign Strategies

Ah, Black Friday. The ultimate battleground for deals, steals, and sky-high sales numbers. For t-shirt business owners, this is your Super Bowl—a make-or-break moment to flex your creativity and outshine the competition. But let’s be honest, standing out during the busiest shopping season of the year can feel like trying to scream into a hurricane. … Read more

Clothes Parlour

The Unique Appeal of a Clothes Parlour

What is a Clothes Parlour? A clothes parlour refers to a specialized retail establishment that sells clothing while offering a unique and comfortable shopping experience. The term “parlour” traditionally signifies a business space that provides a service in a refined or leisurely setting, distinguishing it from more conventional retail environments. Characteristics of a Clothes Parlour … Read more

Ironing T-Shirts

Do People Iron Their T-Shirts? (Survey results)

The great t-shirt ironing debate is alive and well! While some folks swear by that crisp, wrinkle-free look, others can’t be bothered to plug in the iron for their casual tees. To settle the score (or at least get some fun insights), we ran a poll in our Facebook group to see just how many … Read more